Background

Founded in the early 1900’s, Bon Accord was a family-run soft drink manufacturer who distributed carbonated soft drinks to households across Scotland until the company ceased manufacturing circa 2000. Using the recognised Bon Accord name, and with a new generation at the helm, the family, led by the great, great, granddaughter of the founder, have re-branded and re-launched Bon Accord soft drinks.

Challenge

Conducting some initial research, Bon Accord was struck by the lack of Scottish all-natural, non-alcoholic drinks available on the market and were looking to fill this gap.

Solution

Interface connected Bon Accord to Food Innovation at Abertay (FIA), who has the technical expertise as well as industry and consumer knowledge to assist Bon Accord in its development of a range of premium, carbonated soft drinks.

Funded by a Scottish Funding Council Innovation Voucher, the FIA team undertook

• New product development of flavoured carbonated drinks
• Research on consumer acceptability of each flavour and
• The provision of the data required for the nutritional information for product labelling.

Benefits

The company now has a range of three new carbonated drinks that can either be used as mixers for alcoholic drinks or be enjoyed on their own; tonic water, cloudy lemonade, and sparkling rhubarb.  It has also benefited from work undertaken by marketing students at Abertay University who helped it with market research on the rebranding of the company.

“Interface put us in contact with the Food Innovation team at Abertay University. From the outset, the team at Abertay were hugely enthusiastic about the project and their knowledge, expertise and first class facilities allowed us to develop our fantastic range of soft drinks and mixers.” said Karen Knowles, Bon Accord.

“The Bon Accord project was an interesting challenge for the FIA team.  The development of new flavour profiles using natural ingredients which also met with consumer acceptance was achieved after many recipes trials and consumer tests.  FIA was delighted to provide Bon Accord with three initial products to launch onto the market and look forward to working with it again in the future.”  Jennifer Bryson, Food Innovation @ Abertay

Please note that Interface administers the Innovation Voucher Scheme on behalf of the Scottish Funding Council. All funding applications are reviewed on a case by case basis by the Scottish Funding Council, guidelines can be found here.​