Sensory Suites

7th October 2022

Designed for the food and drink industry companies can use sensory suites to gain important consumer feedback through evaluating products on taste, texture, colour and appearance.

Testing consumer preference and behaviour on new and innovative ideas will increase company knowledge and confidence in product quality.

This technique can be used alongside other consumer testing methods, such as eye tracking, to gather a complete picture of consumer reactions which should be an integral part of any product development process.