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Background

Alexander McCabe, founder of AAS McCabe Ltd., is the author and publisher of the bestselling book, The Christmas Present.  The company is looking to fully commercially exploit the franchise through building the brand. Following the same business model as the $120m franchise, The Elf on the Shelf, AAS McCabe Ltd has developed a gift box set that includes a customized snow globe and fully illustrated hardback book.  Through the Make It To Market grant, the book has been translated into German, French, Italian and Spanish and each of these translations has become an international bestseller in their own right.

Challenge

The company was looking for assistance with a marketing strategy to take the product further.

Solution

Interface partnered the company with the University of Strathclyde Marketing Works project to develop a marketing strategy to look at the following;

Marketing Works is a compulsory, integral part of the Strathclyde’s Marketing postgraduate degree programmes where every student works on a consulting project put forward by a business organisation.  The students work in groups of five or six and are supervised by academics who teach on the programmes and draw on their experience in research and knowledge exchange to guide the project. There is a fee of £250 (including VAT) to participate in Marketing Works.

Benefits

Company – As a direct result of the Marketing Works project, the company was able to secure a deal with WH Smith, initially with the store in Glasgow, where they agreed to give Alexander McCabe four windows for display purposes as well as book signings in the run up to Christmas.  A further meeting with the Glasgow store resulted in WH Smith offering Alexander a Scottish book signing tour in December 2018 in each of their 50 stores throughout Scotland.

Academic – Students gain an invaluable and challenging learning experience as a result of this programme. Students also acquire skills in developing professional relationships as well as applying concepts and techniques taught on the programme. The academics involved in the Marketing Works have an invaluable opportunity to develop a working relationship in knowledge exchange.

The Next Phase 

Following on from the initial collaboration AAS McCabe Ltd wanted to produce a video animation of selected segments of The Christmas Present book that could be used to market the book helping to increase sales and to help entice potential investors to fund a full movie adaptation of the story. 

Interface linked them to Computing Science students at Edinburgh Napier University who developed the 60 second animation encompassing the key requirements of the client AAS McCabe Ltd.  The six key areas to be covered in the animation were to include, that Mrs Claus allocates each and every child their very own elf the minute they are born and each elf shares the same name as the child.  If the child stops believing in Santa then their elf is banished from the north pole to the south pole until the child believes in Santa again.  Santa’s happiest reindeer Gladys, who is the world’s first female reindeer is so happy that she even has “GLAD” in her name. All the elves are under very strict instructions that they must only give Gladys one carrot, as any more make her fart. Each of these points were to be included with appropriate sound effects and voices for each of the characters within the animation.  

It was intended that the animation could be used for several different purposes i.e., to show potential investors what the story could look like and how it could be turned into a short film and for various marketing purposes on several different platforms including social media and websites, therefore it was important that both sound and animation quality were of a sufficient standard to allow the animation to be played on the relevant platforms. 

The students at Napier worked closely with Alexander McCabe author of The Christmas Present and the resulting animation was achieved. 

Background

Dundee entrepreneur, Karen Hamilton is a designer and a bespoke dress-maker creating tailored bridal and evening wear. As an independent fashion designer, Karen offers a unique service that means her outfits are made to fit the customer rather than a generic size that does not exist.

Challenge

Taught by her grandmother how to sew since the age of five, and with over 30 years’ experience of dressmaking and garment construction, Karen was keen to further develop her recently launched fashion business.

While studying for her Higher National Diploma (HND) in Textiles, Karen began to experiment with 3D printing and was keen to explore new ways of how it could be used within the creative industries sector. The entrepreneur began developing lace designs for printing and managed to print 3D lace samples and collar pieces which could be added to garments. 

Previously, designers have developed component pieces that can be joined together to create clothing or component parts. However, Karen wanted to develop this further and produce a prototype using different printing filaments which would allow her to print unique lace designs that can be used as a textile.

Karen’s pioneering idea was that the lace fabric would be printed in a single piece and not printed in component parts that are then joined together. By using all recycled materials to produce the prototypes and because the design will be printed to the shape, there would be no material waste.

This is a new innovative use of an established printing technique as no other company or designer is using the technology to produce textiles with the potential to transform the industry. Therefore, academic support was required to access the specialist equipment and resources to develop a lace textile that is flexible, could be easily adapted and printed quickly by using 3D printing. 

Solution

Karen’s project was successfully awarded a £5000 Scottish Funding Council (SFC) Innovation Voucher, administered by Interface, which enabled her to collaborate with Dundee and Angus College to access their specialist facilities. The Learning Lab at Dundee and Angus College, which is a space promoting the use of innovative technology through hands-on learning, with the support of learning technologies staff, provided Karen with guidance, expert knowledge and practical supervision of the use of equipment.

Dundee has always been a hub for design and innovation and in December 2014 it became the UK’s only UNESCO City of Design. The city has a long-established connection with the textiles industry, dating back more than a century.

Business benefits

Academic benefits

Additional impacts

Earlier this year, Karen joined some of the best and brightest talents in the city and presented her first ever collection on the catwalk at Dundee Fashion Week.

The impact of the project has the potential to change the way how textiles can be manufactured in Scotland/UK and Karen Hamilton is going from strength to strength with additional support through Zero Waste Scotland. 

There is also a societal impact to create a new form of textiles industry within Dundee and being able to develop a saleable product that can be produced directly by Karen’s business, to create jobs within the city for digital production as well as manufacturing 3D printed textiles.

The novelty and success of the project (in terms of producing a physical artefact) has also generated interest and welcomed publicity for the Dundee and Angus College as a participant in the Scottish Funding Innovation Voucher scheme.

Please note that Interface administers the Innovation Voucher Scheme on behalf of the Scottish Funding Council. All funding applications are reviewed on a case by case basis by the Scottish Funding Council, guidelines can be found here.

“Sitting is more dangerous than smoking, kills more people than HIV and is more treacherous than parachuting. We are sitting ourselves to death.”  Dr James Levine, Director of the Mayo Clinic, Arizona State University

Company Background
Each year, significant numbers of workers suffer ill health as a result of poor ergonomics and unhealthy lifestyles at work. This has an impact on quality of life and results in tens of millions of lost sick days. With awareness growing of the adverse effects of sedentary, desk-bound, computer-centric work lifestyles, Welbot was founded in Edinburgh in 2017 with a primary goal of helping people take control of their wellbeing in the workplace by instigating positive behavioural modification through the use of smart, appropriate technologies.
 
The Welbot team comprises of Mykay Kamara (CEO), Sam Deere (CTO) and Pete Burns (CDO) who are a close-knit group of commercial, technology and marketing minds working alongside Creative Directors Ian Greenhill and Jordan Laird, with the business being chaired by Ian Smith ex-MD of Oracle UK.
 
Welbot is a cross-platform, digital intervention and productivity platform, tailored to each user, that helps employees stay physically and mentally well in the workplace by learning and adapting to the actions that they take. The wellness management software encourages activities such as stretching, screen breaks, nutrition, mindfulness, hydration, micro exercises and simple, rewarding brain training games and is designed and engineered for both individual and large-scale enterprise use.

Challenge 
The company initially wanted to collaborate with a university to understand how they could extract knowledge and insights from data and machine learning, especially around autonomous, self-teaching systems that can analyse data and provide insights to human behaviour. The aim of this project was to 1. investigate the use of predictive models of user response to screen-based notifications and prompts and 2. provide a path for future enhancement of the underlying Welbot AI framework.

Solution
Interface connected the team with the Department of Computing and Information Science at the University of Strathclyde, where they were successfully awarded a Scottish Funding Council Innovation Voucher to address the company’s challenge and to develop a proof of concept prototype to incorporate the findings into the application roadmap.

Follow-on Activity 
In addition, Interface saw the opportunity to provide additional support to the company by partnering them with marketing and business students at both the University of Strathclyde and the University of Edinburgh. Interface drew up a project outline and introduced the team to the academic supervisors at both universities. The projects were approved and the company now has a student team from Marketing at the University of Strathclyde researching, analysing and making recommendations to support their business strategy around corporate wellbeing programmes in the UK, as well as an Msc student from the University of Edinburgh, doing a company sponsored dissertation on evaluating the uptake and Return On Investment of wellbeing programmes.
 
Offering further support to the company, Interface issued another search across the universities to support their requirement of cross-disciplinary academic expertise in exercise physiology and computer science. They were ultimately partnered again with the University of Strathclyde who had the best fit to continue the project. Strathclyde were successfully awarded a Follow-On Innovation Voucher and they have drawn upon academic expertise from both the School of Psychological Sciences and Health (PSH) and Computer and Information Sciences (CIS).  This project will address analytics of user behavioural data and the psychological effects of prolonged sedentary behaviour on the body.
 
Welbot are also working with experts in behavioural sciences within the University of Strathclyde, University of Edinburgh and University of Aberdeen to look at psychological and behavioural sciences with a focus on occupational stress, behaviours relating to wellbeing in the workplace, and responses to stimuli to change behaviour in a technology setting.
 
These collaborations have all been achieved within just an eight-month time frame.

Background

Yekemi Otaru (founder of YO! Marketing, now merged with Doqaru Ltd) had an innovative idea to use machine learning to identify the marketing activities that generate the greatest impact on business growth. This would result in a world’s first machine-learning marketing algorithm. This was created with collaboration from cyber-security and machine-learning experts from Abertay University.

Challenge

Conducting marketing activities can be a constant challenge for many businesses that are time-constrained, have limited resources, little marketing expertise and a budget that only goes so far. Yekemi’s idea was to design an intelligent solution, based on a data model, of using a machine learning algorithm to identify the marketing activities that generate the greatest impact on business growth.

Machine learning is an application of artificial intelligence (AI) that provides computers with the ability to automatically learn over time without being explicitly programmed. Machine Learning had not previously been used by Marketing companies in this way. 

Yekemi approached Interface to help her find the necessary academic expertise in Machine Learning, Dataset Modelling and Data Mining to solve this challenge.

Solution

After conducting a search across various universities, Interface matched the entrpreneur with Dr Xavier Bellekens, Assistant Professor and Lecturer at Abertay University within the Division of Cyber-Security, where he leads the Machine Learning Research Group. Dr Bellekens was a perfect match for this project as he has a strong interest and extensive expertise in this field.

Abertay University offers extensive expertise in big and small data analytics, machine-learning, critical infrastructure protection, and the Internet of Things (IoT), both on security and the development side.

This collaborative project was set up to develop the intelligence behind Yekemi’s prototype (GO YO), an integrated online platform for marketing purposes.

The project was split into two parts: the first activity was the development of a dataset used to train the algorithm to predict the best routes to create impacts for a business. The second was the evaluation of the algorithm, ultimately leading to a highly intelligent platform that learns with time, taking into consideration the product lifecycle, giving tailored advice and helping businesses to manage the performance of their products in the marketplace, informing action plans and marketing strategies.

Machine learning focuses on the development of computer programs that can access data and use it to learn for themselves. It is based on learning by example, finding the right algorithm for the task and obtaining accurate results. This is a challenging task which can be achieved only through the assessment and research process.

This project was funded through a Scottish Funding Council Innovation Voucher, administered by Interface.

Business benefits

This project provided the former YO! Marketing with a world’s first machine learning marketing algorithm, setting the business apart from other marketing companies in the marketplace, making the decision-making process easier for business owners with limited marketing experience.​ 

Academic benefits

Economic benefits

Yekemi Otaru’s aim with this project was to help businesses with limited marketing expertise grow their business with advisory, planning and performance planning without the large cost outlay of trying multiple marketing techniques. 
YO! Marketing has now merged with Doqaru Ltd.

Please note that Interface administers the Innovation Voucher Scheme on behalf of the Scottish Funding Council. All funding applications are reviewed on a case by case basis by the Scottish Funding Council, guidelines can be found here.

Background

The Gorbals Community Group (Old Gorbals Pictures & Heritage Group) had approached Glasgow Caledonian University (GCU) in 2015 seeking technical assistance with their project. They are currently working with many organisations and political bodies exploring the possibility of recreating an old lost Gorbals landmark monument, the Gorbals Cross clock tower and drinking fountain.  This landmark was removed in 1932/3 for the expansion and upgrade to the tram system. 

Challenge

Unfortunately, the original drawings and measurements that would normally be used to help recreate the monument were lost, and there are no other existing records or documents of the structure.

Solution

The group discovered, however, that there is an exact copy of the monument on the island of St Kitts, in the Caribbean, the only surviving piece of four originally cast. 

Stevie Anderson and Eddie Horn, from GCU’s School of Engineering and Built Environment, visited the replica through funding from Historic Scotland, to draw up measurements of the original tower, using state-of-the-art, innovative 3D laser scanning techniques.  They were then able to combine the laser scans with photogrammetry data to obtain higher resolution than is currently available from commercial sources. This visualisation process, partly funded by pooled Scottish Funding Council Innovation Vouchers* awarded to George Taylor & Co, a foundry in Hamilton, and Wireframe Immersive, a 3D visualisation company, will pave the way for a new and innovative interpretation of the previous landmark.

The two businesses that were awarded these Innovation Vouchers are quite different in terms of adoption of digital media and new technology. George Taylor & Co. (Hamilton) Ltd rely on traditional foundry manufacturing processes which have remained relatively unchanged. Wireframe Immersive is a digital media company whose products are almost exclusively created using cutting-edge digital media tools and techniques. This project enabled cross fertilisation of ideas and innovation between two very different companies and the use of the same 3D scanning and photogrammetry data to develop products for new and unique market sectors.

Benefits

George Taylor & Co

For George Taylor & Co, this higher resolution dataset of the existing monument will help produce accurate, detailed 2D technical production drawings and 3D printed models, allowing for an accurate costing and bid for future stages of the manufacture of the monument.

The company recognises the potential for new technologies investigated through the partnership could lead to new market strategies and improved business opportunities gained from the collaboration on this project, and, in the short term, are investigating the potential to manufacture scaled replicas of the Gorbals Cross monument to market and sell.

“Thanks to the funding from the Scottish Funding Council Innovation Vouchers, we at George Taylor & Co. (Hamilton) Ltd and Glasgow Caledonian University (GCU) have produced an accurate costing for the replacement of the monument in the Gorbals. At the same time, we have gained a lot of knowledge about 3D scanning and printing which is an exciting and innovative technology. We worked well with GCU and would trust that at some point in the future, we will team up again”, said Douglas Kerr, Commercial Director, George Taylor & Co.

“George Taylor and Sons recognise the benefits of keeping in touch with the latest technologies. This project certainly gave the company an interesting opportunity to engage with university expertise and allowed us to investigate the opportunities for these technologies that we would not otherwise have engaged with”, noted Stevie Anderson, GCU.

Wireframe Immersive

Wireframe Immersive can engage with the 3D scanned data to create Virtual Reality (VR) simulations of both the past installation and potential future in-situ reconstruction of the lost monument. The use of VR simulations and real-time simulations from the 3D Laser scanned Heritage monument will raise community awareness and help fundraise for the future manufacture of the monument.

As a result of this project, Wireframe Immersive have employed a graduate student to look at the Heritage market as a new market, with longer-term full employment a strong possibility.

Glasgow Caledonian University

From the University’s perspective, the development of a project with two businesses made it extremely beneficial in terms of developing industrial links and maintaining insight into current industry practice.

Applying technologies in which GCU have developed knowledge and expertise to the benefit of the businesses also proved favourable in terms of staff development and creating teaching material (case studies) for students.

Giving real world examples of industrial applications of modern technologies has proven to be valuable for students learning the latest technologies being taught at university level.

The project partners are now investigating additional mutually beneficial projects, based on joint expertise and a new understanding of skills and technologies which were gained from working together on the Gorbals Cross project.

“Applying for the pooled funding allowed all partners to work together on a project that probably would not have gone ahead if single funding was the only option”, said Stevie.

The Community Group

The Community Group has benefited from the project by engaging with the University partner to realise the project aims and objectives at this stage. The ability to obtain the more accurate quotation from the Foundry partner, George Taylor and Co, has allowed a more realistic appraisal of the intent to reinstate the lost Historic monument within the local area.

They are now seeking to engage with educational institutions on this and other projects currently in the pipeline for the benefit of communities across Scotland.

* Up to four businesses can apply together to pool their Innovation Vouchers to solve a common issue.

Background

Following the success of the Safetray, which allows waiting staff to safely carry trays of food and drink, entrepreneur and inventor Alison Grieve was on a mission to change the way the world holds things and developed a new and unique product called ‘G-hold’.

The G-Hold is a multi-purpose handhold invention that can be placed on the back of any type of tablet or reader, big or small, for a comfortable hold.  

It allows users to easily and safely handle hand-held devices such as iPads and tablets without causing strain, with one hand leaving the other free to operate the device and perform related tasks (e.g. drawing, writing) simultaneously. The G-hold handhold attaches to devices using either Micro Suction or permanent adhesive, with a retractable finger support which enables users to hold their device comfortably and without the risk of dropping it.

G-Hold’s are sold globally and manufactured locally in Scotland by McLaren Plastics in Loanhead.

Challenge

Alison wanted to obtain scientific data proving G-Hold’s ergonomic attributes in preventing injury and to evaluate its overall performance.

The entrepreneur was keen to understand more about the muscles around the carpal tunnel in the wrist used when tablet users grip their devices as opposed to using the G-Hold.

The academic expertise needed for this project lay in the area of Biomechanics. It involved the understanding of how human biology and mechanical devices can be developed to work in harmony so that the experience is comfortable, flexible and efficient without producing any adverse strain type side effects.

Solution

Interface put Alison in touch with a range of relevant academics from Scotland’s universities who were keen to investigate the ergonomic benefits of G-hold in reducing the risk of repetitive strain injuries for heavy users of electronic devices.

Through support from Interface, Alison was successfully matched and chose to collaborate with Dr Ukadike Chris Ugbolue from the University of the West of Scotland, within the Institute for Clinical Exercise & Health Science to carry out a technical feasibility study on G-Hold, evaluating its performance and examining the effect on the arm, wrist and hand of users.

University of the West of Scotland has expertise available from the Institute of Clinical Exercise and Health Science (ICEHS). The Institute comprises the Centre for Clinical Exercise & Rehabilitative Science and the Sports Academy and is involved in research areas related to exercise science.

Dr Ugbolue is a Biomechanical Engineer with expertise in biomechanics and musculoskeletal disorders affecting the hand such as carpal tunnel syndrome. With strong interests in ergonomics and bioinstrumentation Dr Ugbolue is a perfect match for this project.

This project was funded through a Scottish Funding Council Innovation Voucher administered by Interface. The resulting data was so powerful that it was translated into an image for prospective customers to understand more easily. The graphic was used in the marketing materials and during the ErgoExpo in Las Vegas and it caught the eye of both Apple and Microsoft.

In April 2017, G-hold secured new deals with Apple and Microsoft and they are now designing a new version specifically for Microsoft’s tablet/PC hybrid, Surface Pro, which will launch in the summer.

Business benefits

CEO and Inventor, Alison Grieve stated:

Academic benefits

Additional impacts

G-Hold and the University of the West of Scotland’s Institute for Clinical Exercise & Health Science won the Innovation of the Year Award at the Scottish Knowledge Exchange Awards 2019 for product testing and proving ergonomic benefits for a patented handheld which reduces wrist strain when holding tablets and other handheld devices.

March 2020 update: G-Hold is designed, manufactured and assembled in Scotland and is approved by Apple Ergonomics, Microsoft Surface, Amazon Devices and Panasonic, G-Hold’s patented holders have partnered with some of the world’s largest technology companies and are top sellers on HSN and QVC.

Please note that Interface administers the Innovation Voucher Scheme on behalf of the Scottish Funding Council. All funding applications are reviewed on a case by case basis by the Scottish Funding Council, guidelines can be found here.

Background

The Royal Edinburgh Military Tattoo is an annual event, staged on the Esplanade of Edinburgh Castle in August each year. It is an internationally renowned hallmark event which is attended annually by 220,000 people, recorded by the BBC, and is broadcast to around 100 million people.  It has been running for 66 years and is a globally recognised brand.  

As an event management company, the Tattoo runs other events, including overseas Tattoos, and has global influence in the events industry.

Performers from 48 countries have taken part and using the latest in sound and vision, the Tattoo is very much an “experience” for the visitors.

Challenge

The Royal Edinburgh Military Tattoo aspired to enhance the audience experience by augmenting the production of the show and/or the venue and also to be a platform for encouraging and promoting new, leading edge technologies year on year.

The company had identified the following three potential areas of development:

Solution

Following a referral from Scottish Enterprise, Interface partnered the Royal Edinburgh Military Tattoo with Professor Kenny Mitchell and Dr Oli Mival of Edinburgh Napier University to work on this collaborative project, funded by a Scottish Funding Council Innovation Voucher. Edinburgh Napier brings a wealth of experience in the area of digital and augmented reality. Professor Kenny Mitchell is an imaginer and head of research for Disney UK, as well as a professor within the School of Computing at the University.  Dr Oli Mival is an internationally recognised expert in the areas of Human Computer Interaction, User Experience and Interactive Design.

The project aimed to landscape the novel application of emerging and near to market technologies for potential deployment in The Royal Edinburgh Military Tattoo live performance (both for the Edinburgh shows and the touring productions).  The end goal was to define and provide a design and integration roadmap for the digital and multisensory augmentation of the audience UX (User Experience) to add a new, never before experienced dimension to an already world leading production.  The display needed to enhance the experience of the live user without detracting from the experience of those viewing the performance on TV, DVD and other media.

The collaboration included exploring currently available and future technologies, along with the spatial requirements of temporary outdoor venues, such as the Castle Esplanade and equivalent venues throughout the world.

The use of real time digital AR (augmented reality) in a large scale outdoor live event was the key innovation for the project. Whereas the use of digital audio and visual elements such as lighting and sound have always been used as part of the performance, the project evaluated and explored emerging augmentation technologies (for example real time laser projection mapping and directional auralisation sound “spot lights”) that far exceeded the norm and it is hoped will pioneer entirely unique and innovative visual, auditory and olfactory experiences.

“Working with the team at the Royal Edinburgh Military Tattoo has been a very interesting and productive process providing an excellent research opportunity in a real world setting. The interdisciplinary project enabled the University to draw on its wide ranging expertise across the School of Computing to explore the best way to augment the audience experience with a variety of potential emerging technologies. We look forward to a continued collaboration to help implement the ideas, insights and opportunities generated by the project work.”   Dr Oli Mival

Benefits

Technology in the area of digital and multisensory augmentation is still relatively new, and it is only through this project that the company and academic team will be able to better understand the capacity and limitations of the technology.  Scottish Funding Council Follow-On Innovation Voucher funding to further develop the designs for a digital and multi-sensory augmentation of the user experience is a potential option to embed the developments from the initial study.

Company

The Royal Edinburgh Military Tattoo has developed a hugely successful production and international brand based around its iconic event in Edinburgh, showcasing military and cultural acts from around the world in its celebration of music and entertainment.  The Tattoo is committed to staying at the forefront of technology in order to make the user experience more immersive, vibrant and exciting for live audiences as well as those watching on television.

University

The University will benefit from in-depth analysis of the available technologies in the areas of digital and multi-sensory augmentation. Working with an established and world renowned event will develop the academic team’s understanding of the real world deployment opportunities and challenges relating to the new technology.

Economy

The Royal Edinburgh Military Tattoo is already a huge draw for tourists throughout the UK and worldwide.  Further enhancement of the audience user experience would ensure that the production remains a draw for a worldwide audience, increasing tourism footfall in Edinburgh and throughout Scotland as a whole.

Follow-On Activity

Following the original collaborative project with Edinburgh Napier University, the REMT did a broad fact finding exploration into available technologies to deliver improved innovation to their event.  On the back of this, they have invested in further R&D and are delivering a new mobile device app for their 2017 performances, offering new services to their audience.

Commenting on the new feature, Brigadier David Allfrey said:

‘Whilst we always work to remain true to history and heritage – to remain authentic – we are constantly looking to innovate and evolve.  As part of this, we are exploring leading edge technologies and expertise to help deliver the very best experience for our live and digital audiences.  We are launching an app this year – the first in three stages of development – to cater for the wishes of an increasingly technically aware and demanding audience.  We do not wish to draw folk away from the fabulous spectacle of the Show but we want to present a range of information and services that might make the whole experience even more fun and memorable.  This first version will help us to better understand what our audience desires.  It will allow us to shape what we develop for future shows.”

Please note that Interface administers the Innovation Voucher Scheme on behalf of the Scottish Funding Council. All funding applications are reviewed on a case by case basis by the Scottish Funding Council, guidelines can be found here.

Background

Droman Crime Solutions Ltd is a collective of Cyber Security specialists covering a range of backgrounds including Police, Defence, Academia, Government, Industry and Business Systems.

The company was set up in Scotland in January 2015 with a mission to use technology to deliver education and raise awareness to areas like cybercrime.

Considering the rapidly changing nature of technology, the company was looking to develop a prototype demonstrator of cyber security training for police officers through games-based learning instead of a traditional classroom-based training.

Challenge

Cybercrime continues to be one of the fastest growing areas of crime in the UK and upskilling police officers in how to respond to and prevent cyber-crime is vital to ensure that Scotland continues to be a safe place to live and do business.

The company was lacking the academic and technical expertise to develop a working demonstrator using game technology and provide evaluation of technology informed learning and was seeking an academic partner to create and develop this new learning tool.

They were looking to create a web based solution that can be easily accessible on a tablet, smartphone or desktop computer to allow flexible learning schedule and can be easily and quickly updated to reflect changes in technology.

Solution

Thanks to the funding from the Scottish Funding Council Innovation Voucher, administered by Interface, Droman Crime Solutions partnered with Abertay University and Police Scotland to deliver this new game-based solution to combat cybercrime.

Abertay University has an internationally recognised expertise and reputation as the UK’s leading university in computer games education and creative arts.  It combines the three essentials for the partner to deliver this prototype: a highly technical domain (cyber security), a state-of-the-art delivery medium (serious gaming) and the assessment of learning required to assess the impact of this technology.

Benefits:

This project will enable a cross-disciplinary co-operation which will serve as a platform to further projects and research in areas of serious games and cyber security.

The Scottish economy will benefit through the transfer of knowledge from a Scottish university to a Scottish business.

Upskilling the Police Service of Scotland in how to respond to and prevent incidents of cyber-crime will lead to Scotland being a safer place to do business and ultimately enable a more resilient Scottish economy.  

Paddy Tomkins, chairman of Droman Crime Solutions, said: 

“Cybercrime continues to be a top-level threat to the UK generally and has the potential to disrupt commerce, public services and international confidence.

“Thanks to funding from the Scottish Funding Council administered by Interface, we have spent over a year working with our partners in Abertay University and Police Scotland to develop this new learning tool.

“Our innovation has the potential to ensure that communities across Scotland are served by appropriately trained, skilled and confident police officers and staff.”

Dr Iain Donald, Lecturer in Interactive Media Production at Abertay, commented:

“We specifically designed this as a game-based solution to the challenge of training thousands of police personnel who might be the first responders to an incident of cybercrime by telephone or scene visit.

“Currently, as evidenced by various inspection reports, UK criminal justice organisations experience significant difficulties in providing mainstream training to large numbers of their operational front-line staff.”

“Interface has helped Abertay bring industry to the classroom. Within the School of Arts, Media and Computer Games we’ve greatly enjoyed the diversity of project, companies and innovative solutions that have enabled us to collaborate with a wide range of Scottish Tech companies.”  

Follow on activity

The project had resulted in both new products and new jobs. Paddy Tomkins aanticipates that turnover would increase and would result in 5 new jobs. In addition, they have invested £100k into R&D.

Additional notes

The project was awarded with the 1000th Innovation Voucher by the Scottish Funding Council administered by Interface.

Droman Director Paddy Tomkins discussing how games can be used for cybersecurity training on the BBC Crimewatch Roadshow 22nd June 2017. 

Please note that Interface administers the Innovation Voucher Scheme on behalf of the Scottish Funding Council. All funding applications are reviewed on a case by case basis by the Scottish Funding Council, guidelines can be found here.

Background:

Uan Wool is an Angus based, family run business producing and manufacturing pure 100% natural, luxury Scottish woollen cushion pads, pillows and bedding products.

The company was founded by Julie Hermitage, who also successfully runs a separate sheep farm located in Angus and set up 10 years ago.

Uan’s innovative high quality products are made from specially selected Scottish sheep breeds, utilising the wool’s natural properties to create temperature regulating, breathable and naturally flame retardant materials. 

Challenge:

The business owners had taken their products to a prototype stage and required external assistance to further develop its features via antimicrobial enhancement by investigating natural antimicrobial properties of wool. They were seeking an academic group with non-woven textiles and natural antimicrobial textile treatments expertise to assist in the technical development of the wool wadding required for their product prototypes.

Solution:

With help from Interface, Uan Wool, was successfully matched with Dr Lisa McIntyre from the School of Textiles and Design at Heriot-Watt University who had the crucial expertise in this field. This research project was funded by a £5k Scottish Funding Council Innovation Voucher.

Business Benefits:

Julie Hermitage, the founder and owner of Uan Wool, said:

“Interface were brilliant at taking me through the first stages of working with a university, helping to identify which one best suited my needs and going that extra bit to ensure successful engagement.  It can be hard at times especially with limited resources and time for both business and academia.  Since our initial engagement we now established a good working relationship with Heriot Watt and working with them in the future is key to our research and innovation needs for our business.”

Academic benefits:

Jim McVee, Business Development Manager at The School of Textiles and Design at Heriot-Watt University, added:

“The School of Textiles and Design at Heriot Watt has a strategic mandate to enhance and develop its knowledge exchange mechanisms. We very much appreciate the opportunity that the Interface vouchers presents in allowing us to work with Scottish start-up companies and entrepreneurs.

Working with Uan Wool has given us the chance to bring the clients’ product closer to market providing tangible outcomes while developing our own expertise.

Post project we will continue to provide Uan Wool with any further assistance it may require.”

Additional note:

Uan successfully launched their products earlier this year at the Royal Highland Show product in Ingliston.

The business is now seeking an independent seal of approval from the Allergy UK, to affirm the products health benefits to allergy and asthma sufferers.

Following this successful collaboration, the company is currently exploring any future opportunities of working with the same team at Heriot-Watt University.

Please note that Interface administers the Innovation Voucher Scheme on behalf of the Scottish Funding Council. All funding applications are reviewed on a case by case basis by the Scottish Funding Council, guidelines can be found here.